Silky Smooth Lips

Fast Company Highlights the EOS Lip Balm Explosion

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EOS Lip Balm, if Facebook and social media is any indicator, is changing in a major way. There are women and small children that are seeing some of their favorite celebrities with this lip balm. There are so many women that are applying this to their lips. The curiosity alone is enough to lure more customers.

That is the unique marketing strategy that EOS has employed. This is the company that has the fruity flavors that people are going to want to try. They see this colorful container and they may pass it by once or twice. Eventually, the colorful container, the celebrity factor and the various flavors are going to make people wonder. Their curious nature will get the best of them and they will find themselves becoming much more interested in what EOS has to offer.

It is not like there is no alternative to EOS Lip Balm. In fact, there are multiple alternate brands. ChapStick, for example, was once the leader in lip balm products. This is the past tense though. This company has remained the same for many years, and there was no marketing in place to help this company weather the storm. It was like this company was not even prepared to meet the challenges of new lip balm competitors.

The great thing that made EOS stand out was the color of the container. The shape was also an interesting concept. No one had ever seen a colorful sphere that contained lip balm before. This was not something that people would soon forget. It stands out and the product almost begs curious people to pick it up and try to out. That is why there are a plethora of people that are trying to obtain all the different flavors. EOS became a leader by doing something different. Visit for more info.

Read Fast Company’s article here:



Doing Things The OrganoGold Way

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It is rare in today’s business environment, to find a company that is truly concerned about the general welfare of its customers. However, OrganoGold is one of those companies. Its mission is to help the consumers of its products to find lifestyle balance, freedom, well-being, and even a business opportunity. You see OrganoGold is a network marketing company, and most of its consumers are also independent distributors for the company’s products.

Those products include a variety of coffees, teas, vitamins and supplements, nutritional shakes, and daily care products. What makes them so special is an herb called Ganoderma. This is actually a mushroom, with anti-oxidant qualities, that has been used in holistic Chinese medicine for centuries.

According to The Street, Bringing Ganoderma products to the western world was a businessman named Bernardo Chua, the founder and CEO of OrganoGold. Bernie, as he is called, grew up in the Philippines where the Ganoderma herb was widely used. As a result, he was well aware of the health benefits of this very special herb. His goal was to educate others about Ganoderma and he searched for a product line that could help him accomplish his mission.

Bernardo Chua was already a successful businessman and network marketing executive when he founded OrganoGold in 2008. However, his passion for sharing the earth’s treasures with a global market, was the incentive he needed to develop one of the fastest growing network marketing companies over the last five years. Bernie’s core values of loyalty and family are the guiding principles for OrganoGold and all of its distributors.

To ensure customer confidence, Bernardo Chua based his company in Canada, where the testing for new products is strict and the highest standards are enforced. He also developed OG Cares, a foundation to benefit disadvantaged youth throughout the world. This non-profit has sponsored wellness programs in the Philippines, China, Canada, Mexico, and the USA.

OrganoGold currently operates in over 50 countries and continually researches new products for its customers. It is easy to see why Bernardo Chua and OrganoGold have won numerous awards. There is no reason to believe that their success will not continue well into the future.

Home Cleaning Options

Traveling the Road Less Favorable–Handy Home Cleaning Provides Details as to Why Success Was an Uphill Battle

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Chief Executive Officer Oisin pronounced oh-Sheen, Hanrahan lived in dread with regard to his weekly startup’s meetings. The meetings were scheduled at the company’s apartment cleaning NYC Home-base. He looked at presentation after presentation, demonstrating how poorly his startup was fairing. Persons, too, were giving him those “You should have known better” type of looks.

The startup, Handy, at this point and time was experiencing changes. The changes involved how it took on new cleaners. This is a change that he as CEO had embraced. He was determined to launch the procedure in twenty-eight various marketplaces.

Umang Dua, the company’s co-founder, did not prefer the plan, mentioned above. His primary concern was that individuals would more than likely not complete the process of filling out the application form, without the help of a human-being. The application process which the CEO recommended, was for the cleaning candidates to provide their backgrounds on-line. The new system, of virtual application was launched in the Miami and Washington, D.C. marketplaces in January of 2015.

The debate was still occurring as to the new system, when in November of 2015 the company closed the deal on its $50 million Series C. Venture Capital Funding Request. The additional funding was quite welcome. It provided relief; however, at the same time some adversity. There was a great deal of previous venture capital discussions centered around hiring additional personnel.

A number of venture capitalists informed the two entrepreneurs that they were concerned, prior to putting more funding forward; that they may be left with a raw deal, if they went ahead with the second phase of the operation. The entrepreneurs were not alarmed by the skeptical behavior of the VCs. There were many similar organizations who struggled in regard to raising necessary funds.

The two entrepreneurs, were decisive in implementation of their virtual strategy—with respect to the entirety of the organization. Hanrahan believed the virtual element could save their company,, millions of United States dollars, annually. The startup then proceeded with its plan of action and began to launch the system within all marketplaces, during the latter portion of January.

The onboarding plan fell short—by forty percent. Handy was required to disregard and cancel thousands of bookings. Demand was high; however, supply was limited. Cleaners, were not applying. The effect had that of a Domino effect—customers complained to that of a non-favorable level.

The company focused on growth and becoming a presence within the market as a measure or metric of its value. In so doing, it put quite a bit of funding toward keeping this measurement rising favorably.

Something had to give. When the bubble finally burst with respect to startups and venture capital funding— the preceding event was a way for Handy to practice a more disciplined approach. This was a welcoming reprieve.

Two years prior, the big question of investors was: Is this a huge concept? Currently, though, the investors were posing two questions: Do you have a plan as to how to grow from the standpoint of profits, and Can you do so without a great deal of funding? The idea then was not to keep filling the bank with the cash provided by investors.

The entrepreneurs needed to determine how to go from a growth stage to that of profitability and whether they could actually do it. In 2016, the company felt the uncertainty that they may not have either skill.

The on-demand cleaning industry was coming into focus in 2012. The company was launched during this time, after the financial crisis was coming to an end. The venture capitalists were interested in the preceding style industry. The two entrepreneurs competed against other promising start-ups, inside the industry.

In 2015, one competitor lost its shirt. The two entrepreneurs felt concern when its competitor folded: What did that say about what may happen to its organization. It was good news and then it was not so good of news. A year earlier, the folding competitive start-up could have probably asked for more venture capital funding—and now the picture was totally different. The entrepreneurs decidedly made it their focus to that of maintaining its business. During the period of time, the company experienced growing pains. Yes: there were complaints and adjustments were made. There were no-shows, persons who cleaned who did not know really what they were doing. Liability issues such as flooring that was harmed by reckless cleaners. The entrepreneurs are expressive in stating, every issue that could be considered a problem, was presented at their respective door-step.

Demand became prevalent. Workers were hired. The two entrepreneurs hired customer service professionals, who took control of customer complaints, on a shift basis. The customer service operation became too croweded inside the New York office. The entrepreneurs moved customer service operations to outsources in Missouri and Florida. In doing so, they were able to realize a reduction, with regard to payroll, of fifty percent. The reduction saved the company millions of dollars, on an annual basis.

The entrepreneurs, had originally intended for matters to move more constant, from one market to the next. However, the long-term factor was virtual on-boarding. Persons who administered on-boarding in markets wherein self-service was not acknowledged were concerned as to the safety of their respective jobs. The rollout was not done in a cautionary manner—due to the fact it seemed everything became a fiasco of sorts.

Hanrahan remained calm and stayed with his course of action. He truly did not see any other way to handle the matter. The company’s technicl experts continued to work on the new self-serve platform. As a result, of their efforts, the onboarding completion rate stopped decreasing. After, the efforts were made, the company started witnessing tremendous favorable percentages. It was also useful, after all, that Handy’s prime competition had not made it to the finishing round.

The company instituted more chat-bots for customers to address, prior to reaching a human representative as well as its on-boarding initiative. The company was able to minimize its payroll even more. The company, too, decided to not expand its market-base to anything over twenty-eight markets. The preceding decisions put profits into the company’s pocketbook.

The true dynamic is to optimize services and attain more cleaning jobs for the cleaning professional. Success at the end of the journey is what truly matters most and Handy, despite a painful growth process has realized that success.

Marc Sparks

The Life of Marc Sparks

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Marc Sparks is one of the most successful business owners in the state of Texas today. He has a lot of plans in place to take things to the next level in his life and his business. If you have been looking for someone to work with on your goals and dreams, this is an excellent choice.

Throughout the course of his life, he has been diligently working to take things to the next level. If you want to invest in your future, you need to make sure you are thinking about the long term potential of your decision.

Marc Sparks

From the time he was young, Marc Sparks has always been interested in finding things out in business. He has never been afraid to question why things are done a certain way. When he first started out in business, he learned very quickly that he had to be flexible with his plans.

That mindset has allowed him to expand into various roles within his organization. If you want to take things to the next level in your life, he is a great person to work with. Not only will he help you take your career to the next level, but he can teach you about business as well.


One of Marc Sparks’ passions in life is writing. He has written a variety of books and articles on the subject of business. If you want to increase the effectiveness of your life, it is vital to read from people who are succeeding at a high level. With all of the changes coming in the economy, many people are worried about the future.

Looking at the long term picture, there are a lot of opportunities for people who are looking to start a company. Instead of worrying about all of the negatives in the economy, it is time to start investing in things that could open up potential opportunities for you.

Future Plans

In the future, Marc Sparks plans to continue to invest in his businesses and to help others along the way. He recently started a new television show, and he hopes to increase the intrigue of starting a business.

If you want to invest in your future, working with Marc Sparks is a great idea. He spends a lot of time mentoring and helping others in a variety of ways. He is a great example of the impact of helping others in your life.


One Russian Entrepreneur is Branching Out

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Solvy is an exceptional online platform found by Alexei Beltyukov. It is an entirely open online math assignment podium for schools, scholars and teachers. The platform allows students to see math problems that are selected by their educators.

It is a podium of freedom since teachers are able to assign the math problems according to the students’ capabilities and wants. This online platform shows a notification to teachers if the students need assistance on the way of solving their homework.

Solvy is available on so many devices making it easy for students to communicate to their teachers on one on one basis. They can communicate with a graphing device as well as teachers can access their work to provide any errors made or corrections.

This platform saves time, enabling teachers to have enough period in providing good context for math problems. Solvy has recently been cited on Betalist’s 100 New Startups, Today, as well as listed by as one of the world’s Most Promising Startups.

Alexei Beltyukov is a serial entrepreneur, with the aim of helping other businesses grow. He is also a great philanthropist. Alexei Beltyukov graduated from the INSEAD with a Master of Business Administration. Soon after, he started numerous fruitful businesses.

They include Endemic Capital an investing firm, A-Ventures, Mechanicus, New Gas Technologies and currently Solvy where he is the Chief Operating Officer. He is also a viewer on the Board of FORO Energy.

Alexei Beltyukov’s A-Ventures Ltd company in Russia helps other companies financially whenever they need the assistance. As a philanthropist he assisted in creating the Russian Alumni Scholarship of INSEAD, it offers financial funding to Russians who join INSEAD University.

As a Vice President of Skolkovo Foundation, Alexei Beltyukov assists the Russian administration in the provision of economic direction. The foundation provides scholarships and chances for Russian technology beginning businesses, also giving a lending hand to entrepreneurs who want to enlarge their breakthroughs in the entire country of Russia.

Superior Hair Care

21st Century Haircare

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When you think of the best haircare products, names like INOA, L’Oréal, or Pantene probably comes to mind. Haircare is a billion dollar industry itself and hosts a wide array of products and services. Unfortunately many people tend to damage their hair because of having a lack of knowledge on treating it. Yes, perms and dyes can give you a specific look, but these products contain dangerous chemicals such as bleach, sodium laurel sulfates, and detergents. Since most people/women tend have a wide range of hairstyles, these chemicals are overused which results in damaged hair follicles.

For a more natural approach to haircare, Wen by Chaz is the go to brand of the future. Founded by celebrity stylist Chaz Dean, (WEN) is giving users a more holistic and natural approach for total haircare. These Sephora endorsed products contains ingredients such as Chamomile Extract, Wild Cherry Bark, Glycerin, Panthenol, and Rosemary Extract. Nature provides us with all of the necessary ingredients so why not use them? WEN by Chaz is a specialty formula which leaves out the shampooing and conditioner process. Yes, there are good shampoo products out there, but most people tend to wash their hair with these shampoos too often and that’s where the problem begins. This action actually strips the moisture from your scalp leaving you with dry, flaky hair. WEN by Chaz takes away the guess work and gives you everything that’s needed for proper haircare maintenance.

Chaz Dean has been in this business for many moons and he has a firm understanding of what’s needed and what isn’t needed. His holistic method of treating hair is revolutionizing professional and home haircare treatments. These products are even fume-free and lacks bleach. Never leave you health up to chance under any circumstances and (WEN)has the knowledge, know-how, and capabilities for producing the best healthy heads of hair.

Subscribe to the Wen YouTube channel to learn more.


Prison Communication

Securus repudiates GTL’s claims

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Prisons are a major part of the United States economy. The United States has the world’s largest incarceration rate, and the number of prisoners is projected to grow. People rarely think about it, but many businesses are required to support America’s prisons. One of the biggest industries related to America’s prisons is the prison communications industry. There are several prison communications companies throughout the world, but one of the largest companies in the industry is Securus.


Securus is a proud member of the prison communications industry. They enjoy providing civil and criminal justice communications and technology solutions. These solutions help support the corrections industry and criminal investigations around the country. Securus has a great reputation, but they are in an extremely competitive industry. There are companies within the industry that would do anything to tear Securus down. Recently, Securus was attacked by Global Tel Link.


GTL is another leading provider of prison communications solutions. They recently issued a press release claiming that Securus intruded on GTL’s patents. This comes as a result of a ruling from the Patent Trial and Appeal Board. This ruling settled a longstanding case between Securus and GTL, but GTL was unhappy and is now mischaracterizing the campaign.


Securus’ CEO, Rick Smith, was quick to come out and repudiate the claims that GTL made. He stated that GTL attempted to use a small win within the ruling to claim that Securus had worse technology and that Securus will eventually owe GTL millions. Rick came out and said that GTL was frankly wrong and that GTL has never accepted any challenges from Securus. Securus is still in an extremely strong position and Rick believes that Securus will continue to be an industry leader.


Securus is an industry leader, but they are under attack. GTL is sure to keep attacking, but Securus is still in great shape.

Athleisure Brand

Kate Hudson is comfortable with Fabletics

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Dressing up was fun you were a little girl, it’s even fun now, sometimes. With all the demands of school and work being comfy has become more and more important. Kate Hudson understands that. As a successful film star, she spends a lot of time in dress up. She co-founded Fabletics so that women could have workout wear that looked as good as it felt. Unfortunately, we can’t live in our yoga pants. Sooner or later you must go out into the real world, where dresses are expected if not required. Good news, you can stop making excuses, Fabletics has just created the athleisure dress! Dresses that are every bit as comfy as your favorite pair of yoga pants, but beautiful and stylish. There is no where you can’t wear them.

In a recent interview with Marie Claire, Kate Hudson talked about her new line of althleisure dresses and swim suits. Like the rest of her line everything is designed to be active on The same figure enhancing material is used in the dresses. The result, no more suffering for fashion, you can leave your spanx at home. Some dresses, like the Tropez, have built in sports bras. Women can finally be beautiful and stylish while remaining comfortable.

Read more: “Kate Hudson on Building Her Fabletics Empire While “”Under a Microscope”””

The swim suits are all designed for being active. Working out next to the pool will no longer be daring. You can concentrate on your workout without fear of a wardrobe malfunction. Everything will stay just where it should. The top of Fabletics’ swim suits will double as a sports bra so you get the maximum use from your workout and swim wear.

Buying Fabletics is just as easy as wearing it. You simply go on line and sign up. After answering a few questions about your lifestyle your all set. The service cost $49. a month, unless you decide you don’t need anything that month. If, for whatever reason, you wish to skip a month log in and cancel that month’s shipment. It’s that simple. Honest. With free shipping, you might find the only place you want to shop is with Fabletics. I love it, and you will too. Source:

Event Planners

Tips for Hiring the Perfect Event Planner

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Finding the perfect event planner can be harrowing, but there are steps that must be taken in order to make certain you choose the right one.

Before you even begin to search for a planner, you first need to list what you would like to achieve with your event and determine your budget as specifically as possible. Next, start your search by looking for event planners that specialize in your type of event and use professional affiliations, such as the Association of Wedding Professionals. You may also contact the local chamber of commerce and hotels in the area to get their recommendations as well. It is important to not rely completely on recommendations made by your friends or associates but to find people recommended by those in the industry.

Once you have collected information on a few event planners, it is now time to interview. It is preferable to interview at least three candidates and brief them on your event, what you will be needing from them, and ask them what they would do in problem circumstances. Do your best to meet them in person to get a better picture of how they work and what they are like. Thoroughly check their references and businesses they have worked with in the past to get an idea of their work quality. Choose the one that best seems to understand your event’s theme and can work best with your budget.

When you have chosen the right event planner, go over the total budget, along with their costs and fees upfront. Be sure to review the fine print and run any written contracts with your legal counsel. Work alongside the planner with the details as you can and often in order to make the event exactly what you would like it to be and if need be, be prepared to terminate them if they unreasonably stray from what you had hired them to complete and keep a backup in mind if this unfortunately occurs.

Twenty Three Layers is a team of event planners in NYC that is known for one-of-a-kind celebrations and being one of the top event planning companies NYC. Twenty Three layers provides dazzling and extensively detailed services using time-tested knowledge and creativity.
The company is dedicated to providing a perfect and memorable event.

Brian Bonar

Investing For the Future

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There are a lot of people how are looking to invest for their future. With all of the uncertainty in the economy, it is vital that people start to look at ways to protect themselves. There are different types of investing depending on your future financial goals.

Some investing strategies are more inclined to reduce risk, while others are better for increasing your overall rate of return. Depending on where you are in life, a financial advisor can help you decide what is best for you. Brian Bonar has been in the industry for many years, and he has a unique take on how to help clients get to the next level.

Brian Bonar

From the time he was young, Brian Bonar has always had an interest in numbers and money. When he was in college, he started working in the personal finance industry. He was able to learn a lot of great information and move up quickly within the industry.

One of the things that separated him from others was his willingness to invest in his clients. He always went the extra mile in helping his clients with their investing strategy. There are a lot of people who are looking to take advantage of current trends in the market with his guidance.

Defensive Investing

Many investors today are worried about their financial future. With all of the political issues that our country has, many investors just want to preserve the capital that they have today. This is where defensive investing comes in. There are strategies that you can use to protect yourself in the event of an economic collapse.

People like Brian Bonar have helped thousands of people formulate a plan based on their risk tolerance. There are a lot of index funds to choose from that have lower risk than the rest of the market. When things in the market are increasing, you will have a lower rate of return. However, when things go bad, you will be able to protect yourself against the downside risk that you may experience.

Final Thoughts

Overall, Brian Bonar has done a great job of growing his business over the last couple of years. He has a passion for helping other people get to the next level in life. If you want to improve your personal financial situation, he is a great person to go to. He has the experience that you need to help you formulate a plan that aligns with your goals.

Instead of just concentrating on rate of return, it is important for investors to protect themselves against market risk as well. There are a lot of people who have not taken this seriously, and when the market drops they will lose a lot of money.