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Ad Agency/Ad Company

Senor Borghi

Posted by SugarMusic on

Facebook, LinkedIn, Google Plus, Crunch Base, Twitter and Instagram say it all when it comes to Brazilian advertising leader José Henrique Borghi: His fame and works have spread throughout Latin American social networks and even beyond, a true testimony to what the power of word-of-mouth can do for any leader and his business. In fact, his hard work and perseverance were the keys to spreading his name and fame in the first place, for they brought him to a success unparalleled in the world of Brazilian marketing. Plus, this bright many had his good head start: He began his devotion to ad campaigns way back around the summer of 1998, and he has not stopped to rest one day since; no, this leader has always pushed the bar for excellence and then pushed it some more. He is tireless and fully devoted to his craft, and that’s but a great understatement – he is advertising itself and so much more.

 

One of his most recent recognized ad campaigns involves a 15-second TV spot in which he proudly argues for the importance of women’s rights, especially in Brazil – where women are reportedly not treated with as much respect, courtesy and dignity as they are in most other countries. Picture the scenario that you’re most likely familiar with as nearly everyone knows about it: the way that Middle Eastern women are treated; when you consider the situation and apply it to Brazil’s ladies, you get a similar picture though perhaps not as one as extreme. After all, women in the Middle East are threatened with no less than death, torture and rape for speaking out, not wearing a headdress or even changing their religion or attempting to marry someone not assigned to them; it is a cruel lifestyle. Media speaks out and learn more about Borghi.

More Visit: http://inspirad.com.br/tag/jose-henrique-borghi/

Ad Agency

Lori Senecal’s Achievements

Posted by SugarMusic on

Lori Senecal is a well-recognized business leader. She has excelled and shown great leadership in the digital and creative marketing industries. She is the current Global CEO of Crispin Porter and Bogusky. As the chief executive officer, Lori has the responsibility of overseeing the worldwide expansion of the agency and several other duties. She is also responsible for management and coordination of Crispin Porter and Bogusky’s nine international offices.

Lori has experienced development in her career through working with various industry leading companies. She began her career at McCann-Erickson Worldwide company. Lori Senecal was TAG Ideation brainchild, a single unit that specializes in marketing to young adults. Her performances made her achieve great success and finally become the CEO of McCann Worldgroup. Lori eventually got promoted to become the president of McCann in New York. After two years into the role, she went on to lead Kirshenbaum Bond Senecal Partners and finally became its CEO and President.

While still running KBS, Lori Senecal implemented and formulated excellent and new human resources corporate strategies. She also developed methodologies that made the company become the best in the industry after three years. The company was referred to as the best company to work for in New York. Some of its notable clients were: BMW, Victoria Secret, American express and TE Connectivity. Check out Inspirery to know more.

Lori Senecal has throughout her career been recognized because of her excellent performance. One of the awards presented to her was ‘Quantum Leap Award’ which recognizes entrepreneurs for innovation and leadership. In 2014, Ad Age named Lori Senecal among the “Women to Watch” in the industry.

Lori Graduated from McGill University with a degree commerce. Lori states that ads should be made conspicuous to attract the attention of customers. Once customers become interested in the product, they pass information to let others know about the given product. She also adds that using people in ads makes the advertisement more emotional and appealing to consumers. An ad which creates an emotional connection is shared by viewers.Check out lorisenecalglobalceo.com

See more: https://www.business.com/advice/member/p/lori-senecal/